Google Webmaster

Google Webmaster

If your website is showing a pattern of unnatural artificial, deceptive or manipulative links in Google Webmaster Tools, Google used to penalise your entire website and your rankings disappear but luckily this is no longer the case.

Google now penalises your website for the specific keywords that appear to be unnatural in the external unnatural links.  The good news is this allows you to resolve the specific issue but what do you need to do before you raise the your reconsideration request with Google?